Sebastien Buemi says that Formula One needs to be more accessible to people if it wishes to attract new fans.
When asked what part of current Formula One he would like to see changed, Buemi told me: “Maybe to make it a little bit more accessible to some of the people, because in many countries you now have pay TV where you have to pay to watch F1, and the tickets are quite expensive for people who want to watch.
“I think it’s very important that the new generation and new fans really have access and can have easy access to Formula One. I think if you get the young guys to watch, they’re going to keep watching. If you don’t give them the opportunity, they may never watch F1.
“So I think we have to be careful between the money people want to make out of that and also keeping in mind that we need new people to watch if we want to have a bright future”.
Pay-for-view TV has been highlighted as a probable cause in the drop of TV ratings in Formula One, particularly in parts of the world like China and France.
Image courtesy of Red Bull/Getty Images.